Business resilience during the coronavirus period / Dr. Melika MolkAra
Kalameghalam / The spread of the coronavirus has affected economic activities in various ways, such as reducing revenues, customer uncertainty and caution, closure of businesses with social interactions, reduced demand for many industries and services, and disruption of communication routes with other countries Disruptions in exports from land borders, reduced inbound and outbound tourism, global […]
Business to business marketing (B2B) / Dr. Melika MolkAra
Kalameghalam / B2B marketing is currently one of the most important tools for the success of any business. Marketing is essentially the ability to find customers and create a target market within the community and promote and sell products to them. In other words, marketing is the process of convincing customers why they should choose […]
فراخوان ارسال مقاله به دومین همایش تخصصی دفتر مدیریت پروژه
به گزارش پایگاه خبری کلام قلم، دومین همایش تخصصی دفتر مدیریت پروژه نخستین و معتبرترین همایش در حوزه مطالعات دفتر مدیریت پروژه می باشد. این همایش در نظر دارد نتایج تحقیقات در زمینه های نظری، تجربی و کاربردی در این عرصه بسیار مهم را منتشر کند. امکان شرکت مجازی در همایش از سراسر ایران و […]
کاروانسرای بخش یونسی(روستای فخراباد) جهانی شد
به گزارش پایگاه خبری کلام قلم، با توجه به جهانی شدن بخش یونسی؛ شهرستان بجستان و ثبت کاروانسرای فخرآباد(بخش یونسی) در فهرست آثار جهانی و همزمان با روز جهانی جهانگردی ،با هدف معرفی پتانسیل های گردشگری شهرستان بجستان و بخش یونسی و رباط جهانی فخرآباد روستای اسوه بخش یونسی تور یک روزه گردشگری با حضور […]
Access to Success in the Face of the Coronavirus Pandemic / Dr. Melika MolkAra
Kalameghalam / One of the first actions to pay special attention to during a crisis is understanding the current conditions. Understanding and correctly perceiving any issue is half the solution. Currently, with the ongoing crisis of the coronavirus affecting businesses and engaging the general public, business managers must consider that they can prepare their services […]
Benefits of viral marketing / Dr. Melika MolkAra
Kalameghalam / Currently the world is remarkably advancing and in all the fields and we behold dynamicity and amazing news in a way that all the traditional ways gradually giving place to the new methods and all the cases lack dynamicity and proceeding in the old ways gradually fade away from the competition with other […]
Organizational trust facilitating organizational success / Dr. Melika MolkAra and Shiva Faghani
Kalameghalam / Trust is a very important topic in behaviors and human relations and employee’s the sense of trust toward the manager and organization influences the organizational life and conducts and between employees and organizations. the trust shortage between staffs and managers is of sorts among organizations problem. In organizations, especially government organizations, there is […]
Effects of marriage in Iranian law / Paria Fallah
:Kalameghalam / Marriage description Marriage is an official contract and agreement with a series of special, excellent and favorable conditions, which was done in different ways among different tribes and nations since long ago. which connected men and women and this connection between men and women led to the formation of a family If the […]
کوتوله پروری در جامعه و ساختارهای سازمانی / دکتر حسین چناری
به گزارش کلام قلم ، هر جامعه ای که علاقه مند باشد سهم موثری در هزاره سوم و چالش های جهانی ایفا کند, باید راه را برای افراد علاقه مند به بسط دانایی و رشد ظرفیت هوشی خود بگشاید و اساسا احترام و علاقه به تعالی انسانی را در برنامه ریزی های کلان خود قرار […]